This website uses cookies to anonymously analyze our traffic. Feel free to decline! View our Privacy Policy for more information.
logo

happy to chat
no matter your budget

Latest News

The Anatomy of a Successful Indie Game Marketing Campaign

Learn what a successful indie game marketing campaign looks like so that you can tweak your strategy and skyrocket your sales.
Aidan McGrath
October 11, 2024
Read more

Top 10 Indie Game Marketing Mistakes To Avoid

Make sure that your indie game marketing will be a success by avoiding these top 10 mistakes.
Aidan McGrath
October 8, 2024
Read more

How To Get Press Coverage for Your Indie Game

Getting press coverage for your indie game will boost its visibility, helping you build up your wishlists pre-launch. Here’s how to get some PR.
Aidan McGrath
October 3, 2024
Read more

Ultimate Guide to Indie Game Marketing On a Shoestring Budget

Think you can't market your indie game on a budget? Think again! Here are 3 ways to make it happen.
Aidan McGrath
September 24, 2024
Read more

Top 5 Indie Game Marketing Agencies

A quick run-through of the top indie game marketing agencies and all the services they offer.
September 14, 2024
Read more

The Ultimate Guide to Leveraging Social Media for Indie Game Marketing

Social media is one of the most important tools you can use to market your indie game. Here’s a guide on how to leverage it.
September 10, 2024
Read more

How To Create a Buzz Around Your Indie Game in 5 Steps

Critical to the success of your indie game is gaining a significant amount of attention for it pre-launch. Here are 5 ways in which you can do that.
Aidan McGrath
September 6, 2024
Read more

A Comprehensive Guide To Indie Game Marketing

The what, the why, and the how of indie game marketing.
Aidan McGrath
August 26, 2024
Read more

Case Study: How Campaign Cooperative Increased Drift’s Wishlists by 5x in a Week

A case study on how Campaign Cooperative, the indie game marketing agency, helped Drift achieve Steam indie game success.
Aidan McGrath
August 20, 2024
Read more

The Ultimate Guide To Influencer Marketing for Indie Games

Influencer marketing is a cost-effective way to put your indie game on the map. Here’s a guide on the entire process.
Aidan McGrath
August 9, 2024
Read more

Why Indie Games Need a Strong Marketing Plan

Not sure why marketing plays a crucial role in the success of indie games? We answer all your questions!
Aidan McGrath
August 7, 2024
Read more

10 Indie Game Marketing Myths Debunked

The world of indie game marketing is shrouded in myths and misconceptions. Here, we burst 10 of the most common ones.
Aidan McGrath
August 2, 2024
Read more

Your 5-Step Guide To Building a Loyal Gaming Community

Having a loyal gaming community is a crucial step in marketing your indie game. Here’s an easy guide on how you can build your own.
Aidan McGrath
July 26, 2024
Read more

Differences in Indie Game Marketing vs. AAA Game Marketing

Indie game and triple-A game marketing are two sides of the same coin, but there are several differences between them. Let’s explore what they are.
Aidan McGrath
July 23, 2024
Read more

How to Create an Effective Indie Game Marketing Strategy

The first step to effectively marketing your indie game is coming up with an indie game marketing plan. Here’s how you can get started with an effective strategy.
Aidan McGrath
July 19, 2024
Read more

Top 5 Challenges Faced by Indie Game Developers

Developing an indie game isn’t as easy as you might think. Here are the top 5 challenges that indie game developers have to contend with.
Aidan McGrath
July 17, 2024
Read more

What Is Indie Game Marketing?

Creating a great indie game is only half the battle. Your success will largely depend on how you market it. Explore what indie game marketing is and why you need it.
Aidan McGrath
July 11, 2024
Read more

What Is An Indie Game Marketing Agency?

We delve into the reasons why investing in the right help for your indie game marketing is not just wise – it's essential.
Aidan McGrath
June 6, 2024
Read more

Marketing for Indie Games - Tips & Tricks

Creating an indie game is an incredible achievement, but it's equally important to ensure that your masterpiece doesn't go unnoticed. Here are some tips and tricks on how to advertise an Indie game:
Aidan McGrath
June 4, 2024
Read more

SOCIAL MEDIA MARKETING FOR INDIE GAMES: TIPS AND TRICKS

Creating an indie game is an incredible achievement, but it's equally important to ensure that your masterpiece doesn't go unnoticed. In today's digital age, social media is your best friend when it comes to spreading the word about your indie game. Platforms like Twitter, Instagram, and TikTok offer fantastic opportunities to connect with potential players and create buzz. Here are some tips and tricks on how to advertise an Indie game:
Aidan McGrath
June 1, 2024
Read more

CHOOSING THE RIGHT GAME INFLUENCER AGENCY

In the ever-expanding world of gaming, influencers have become a driving force in connecting brands with their target audience. Partnering with the right gaming influencer can be a game-changer for brands looking to promote their products or services effectively. However, with a plethora of gaming influencers available, how do you choose the perfect collaborator for your brand? This month, we offer guidance on selecting the ideal gaming influencer to ensure a successful and authentic partnership.
Aidan McGrath
June 5, 2024
Read more

INDIE GAME ADVERTISING: A ROADMAP TO SUCCESS

Launching an indie game is an exciting endeavour, but it comes with its fair share of challenges, especially when it comes to getting noticed in a crowded market. Effective advertising is essential to grab the attention of potential players and make your game stand out. In this months’ blog, we'll share valuable tips and strategies on how to advertise an indie game successfully.
Aidan McGrath
June 5, 2024
Read more

THE ART OF CRAFTING AN IRRESISTIBLE GAME TRAILER

‍In the world of indie game development, capturing the attention of potential players is a challenging but essential task. One of the most powerful tools in your PR arsenal is the game trailer. An irresistible game trailer can generate excitement, build anticipation, and drive players to engage with your indie game. Today, we'll explore the strategies and tips for creating an attention-grabbing gameplay trailer that not only captivates your audience but leaves them eagerly anticipating the launch of your indie game.
Aidan McGrath
June 6, 2024
Read more